The Influencers Influence
- Change Management
- Health & Lifestyle
Julie Masters has spent a career decoding influence. Co-Founder of ODE Management, the world’s largest dedicated speaker management agency with offices in Australia and the USA. She is now the Founder and CEO of Influence Nation, working with business leaders and organisations on amplifying their influence through thought leadership. In addition to hosting the newly launched podcast Inside Influence that dives into the nuts and bolts of how to own your voice – and then use it to drive a movement, a conversation, an industry or a Nation. Having arrived in Australia from the UK in search of sunshine, Julie went on to co-found ODE Management in 2006 as the first speaker management company in Asia Pacific. Over a 15-year history she earned a reputation for launching and advising some of the worlds most respected thought leaders. Clients include industry leading CEO’s, speakers, authors and media personalities – the voices of which have reached millions of people across the globe, across thousands of stages and platforms. Julie has won numerous communications industry awards across the USA, Australia and Europe, and now regularly advises CEO’s, entrepreneurs and executive teams on how to earn prominence in their marketplace by turning their expertise into influence.
THE NEW AGE OF INFLUENCE
There’s no denying we’ve entered a new age of influence. For the first time in history, we’re more interested in following people than brands. The rise of digital and the sheer volume of online platforms has changed the game of attention. All eyes are now on those that own the conversation, stand out as an authority, track the horizon for trends and translate them for their networks. Influence has been redefined as the ability to say: ‘look over here’ and have people engaged enough to look. A brand has become what they look at. So how do you harness the new power of influence? In this presentation, Julie provides insights around how this new age has transformed the manner in which we engage. Audiences will leave with an in-depth understanding of how to identify their unique space, become the ‘go to’ authority and then amplify their impact to rise above the noise.
THE INFLUENCER CODE
The rise of a new age of influence has created a new horizon in leadership strategy. The ability to stand out as a thought leader in your field, own your expertise and as a result consistently attract – rather than chase – the best talent and opportunities. At a time when we are more interested in following people than brands. Organisations are increasingly being judged on the visibility and credibility of their leaders. Combined with the war for talent, increasingly crowded marketplaces and declining levels of trust. Our ability to own a point of view, tell compelling stories and become the translators of our market place has become the key to cut through.
So how do you step up and stand out as a leader in this new age? In this presentation, Julie takes audiences on a journey through The Influencer Code – a blueprint to thrive in an influence economy. Providing insights into why branding yourself as the authority is necessary for success. Decoding the tools and myths around the business of ‘being you’ – and equipping audiences with a proven blueprint to navigate a future built on influence.
When it comes to securing the next big client, building trust, recruiting top talent or inspiring change. Our ability to stand up, own our voice, be seen and communicate in a compelling way – is undoubtedly the single largest indicator of success. Yet why do most of us struggle with it the most? Drawing on decades of experience working with the world’s top thought leaders – Julie unravels what it takes to own your voice and be seen as an authority. How do you access personal gravity? How do you design a message that cuts through the noise? How do you learn to overcome your fear of being seen? What does it take to really own your space?
Audiences will walk away with insider information into the fundamentals of influence. From the myths that keep us small, to the truth that influence is an inside job – a set of choices and behaviours that can all be learnt. This presentation provides a blueprint for anyone ready to step up and start standing out.
Julie Masters’ presentation topics:
- The New Age of Influence
- The Influencer Code
- Inside Influence
Praise for Julie Masters:
“Julie Masters not only understands speaking, she gets business. Her experience and insight helps professionals elevate their influence, build their authority and transform their bottom line. She is a critical partner to anyone looking to amplify their results.” Dan Gregory, ABC’s The Gruen Transfer, The Impossible Institute
To enquire about Julie Masters for your event, please contact us by calling 1300 52 66 70 or email email@example.com